Shuuga is a geolocation based mobile advertising platform that connects users with their favourite brands and stores. Users download the free Shuuga iPhone or Android app, add retailers or retail categories to their favourites, and receive freebies and promotions immediately via push notifications. Users can search for promotions and sales nearby, or setup the application to alert them when their favourite brands or products are on promotion. Merchants sign up to Shuuga, create their stores and populate them with advertisements. The Shuuga platform pushes relevant advertisement notifications to the user, or the ads are returned when geolocation user searches are performed.
Skipjack designed and developed the API that drives both iPhone and Android applications, developed custom CMS tools for Merchants to manage their stores and advertisements, and HTML authored the marketing website. MobiWorks developed the Shuuga iPhone and Android applications and integrated them with the Shuuga API.